Starting is easy
How does it work?
Live coverage in your first week, compounding authority every month after. Here’s exactly what happens when you work with us.
Day 1
Book quick intro call
Tell us about your goals and challenges. We’ll discuss your vision, priorities, and what kind of results you want to achieve.
Day 2
We get you set up
We organize everything — from onboarding to your first tasks — so you can start seeing progress right away.
Day 3
We start delivering
Your dedicated team begins executing. Expect transparent updates, measurable results, and fast turnaround from day one.
The method
Five stages, zero guesswork
01
Discover
We audit your brand, competitors and existing coverage. Stakeholder interviews surface the stories only you can tell — then we rank them by newsworthiness and business impact.
02
Strategize
Messaging house, angle bank and a tiered media list built for your buyers. You approve a 90-day roadmap with clear targets: outlets, themes and expected outcomes.
03
Create
Releases, pitches, op-eds and executive briefs — drafted by senior writers, sharpened with your voice, and packaged with assets journalists actually use.
04
Amplify
Targeted outreach, careful follow-up and interview prep. Every placement is then amplified across your owned channels to squeeze the full value from it.
05
Measure
Monthly reporting on placements, reach, referral traffic and share of voice — plus a retro where we double down on what worked and cut what didn’t.
You see everything we see
A shared live pipeline shows every pitch, reply and placement in real time. No black box, no monthly surprise — just a newsroom you can look into whenever you like.
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